Give the important things room
Open space, quiet surfaces and a clear hierarchy let the work speak. Every element earns its place.
LangWatch / Brand & press
A clear view.
A distinct mark.
We help teams see what their AI agents do.
Here’s how we show up in the world.
SVG + PNG · One ZIP, ready to use
THE LANGWATCH MARK
01The mark
A watchtower.
A point of view.
Our mark is an isometric watchtower. It gives a simple shape to what LangWatch does: helping teams see what their agents are doing, and understand where to improve.
Open faces, clear edges, a recognisable silhouette. A small mark that holds its own.
02The look
Clarity has
a character
Let type set the tone
A thoughtful serif for the big ideas. A precise sans for the details. Monospace for the language of machines.
Use colour with purpose
Paper and ink form the foundation. Orange brings focus. A restrained palette makes each accent count.
A warm signal. A quiet foundation.
Paper and ink do the work. Orange brings the emphasis. Copy a hex value below.
Paper
The canvas
#FFFFFF
Ink
Type and contrast
#141417
Orange
Primary accent
#F56B1A
Soft paper
Supporting surfaces
#EFEEE9
Blue
Secondary accent
#2563EB
Use the supplied logo files as they are. The logo artwork has its own colour values.
Three voices, one system
Sentient for statements. Inter for clarity. JetBrains Mono for the details.
Confidence in every agent
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz 0123456789
A clear view of
what happens next.
TRACE → EVALUATE
TEST → IMPROVE
Start with the logo
Pick your background. Download your format.
Primary logo
SVG stays sharp at any size. PNG is ready for slides and documents.
A little room goes a long way
Keep the logo clear, legible and in its original proportions.
xx
xClear space = one mark width
Give it space
Leave at least one mark’s width on every side. Keep text, images and edges outside this area.
Keep it readable
120 pxLockup width24 pxMark height
Recommended minimums for digital use.
Don’t stretch
Don’t recolour
Don’t rotate
Don’t add effects
A few words about LangWatch
For articles, event listings and partner pages. Copy what fits.
The short version
LangWatch is an AI agent observability and evaluation platform that helps teams build, test and improve reliable AI agents.
A little more context
LangWatch is an AI agent engineering platform that helps developers ship reliable agents with confidence. It brings together observability, evaluations and simulations so teams can understand agent behaviour, test real-world conversations and improve quality with every release. Teams can trace production activity, compare experiments and turn production failures into tests. LangWatch also develops open-source frameworks for building and testing AI agents.
One word. Two capitals.
Write LangWatch with a capital L and W.
LangWatchLangwatch Lang Watch